About Lara Cars

Lara Cars has been offering its customers a hassle-free car rental service and great deals on the Costa Blanca for more than 25 years. What started as a small, local business has become what it is today: a car rental company with offices in La Marina and Torrevieja, and also providing a comprehensive pick-up and drop-off service at Alicante-Elche Airport.


Most of our customers have trusted our service for a long time and continue to choose us as their reliable holiday car rental company. There is no better endorsement of our services than a satisfied customer who comes back and recommends our services to their friends and family. Our customer service is friendly, personal and prompt, with no middlemen, which allows us to tailor your vehicle to your exact needs. Our pick-up service is a hassle-free experience: no queues, no waiting.


Transparency is our priority, so when you rent a car at Lara Cars the price we offer you at the time of booking is the price you’ll pay, with no hidden costs.


Lara Cars boasts a large and varied fleet of vehicles that is partially renewed every year. Moreover, all our cars go through a thorough check and tune-up before being rented again. This way when you rent with Lara Cars, you rent a safe, affordable car tailored to your needs.